A billboard advertising company is suing the state of Washington for allegedly making it appear as if it was selling insurance.
The lawsuit was filed in U.S. District Court for the District of Columbia.
The Washington State Attorney General’s Office said in a statement Thursday that the ad, which ran in the Seattle area, violated the federal Affordable Care Act.
“The state of West Virginia and the American Civil Liberties Union (ACLU) are challenging this deceptive and deceptive advertising campaign,” Attorney General Bob Ferguson said in the statement.
“This ad uses misleading language to mislead viewers into believing that West Virginia will cover costs of the Affordable Care Plan if they pay out of pocket.”
The ads were posted by advertising agency Farrow Associates in the summer of 2014.
In the ad’s caption, the company said that the law would “provide coverage for nearly one in three people in the state, with a premium of $10,000 or more.”
The lawsuit alleges that the state has no right to charge more for insurance coverage than other states.
In fact, the lawsuit states, the cost of the law was only $7.25 per month.
“As a state with one of the lowest health care costs in the country, West Virginia’s law could not be more costly to consumers,” the lawsuit said.
The advertising campaign also referenced the cost per year of coverage.
The complaint says that the average cost of coverage was $3,639 in 2016, $2,976 in 2017 and $2.25 in 2018.
The ads went up in the early summer of 2015 and in early August of that year, according to the lawsuit.
Farrow said the ads were paid for by the state and were “not for the benefit of the state or its employees.”
The state’s insurance commissioner declined to comment on the lawsuit on Thursday.
The advertisement has been pulled from all of the states websites, according with the attorney general’s office.
The Attorney General for the state did not immediately respond to a request for comment.
West Virginia Gov.
Jim Justice, a Democrat, also declined to answer questions about the ads.
The state was not involved in the Affordable Health Care Act, the state’s signature health care law, which was passed in 2010 and is widely considered the foundation of the new law.