If you’re a company that wants to grow your revenue, and you want to stay ahead of the curve, you need to think about how you can advertise more effectively and effectively at an age where there’s less demand.
That’s what research by market research firm NPD Group suggests.
The company has been conducting research on food advertising, tracking the growth of its customers over time and measuring how consumers respond to the marketing messages.
Here’s a look at what NPD has found.
What it saysFood advertising is growing faster than ever.
NPD says that sales of food advertising are up 8.3% year-over-year in the U.S., while the average spend for food advertising is up 9.6%.
The biggest growth comes from brands targeting younger consumers, who are spending an average of $18.70 per year on food and beverage.
And this trend will only continue.
According to the company, food advertising growth is driven by a number of factors, including a rise in social media usage, mobile advertising, and consumer interest in buying and consuming healthier food.
For example, a recent Nielsen study found that online advertising increased by 22% from 2014 to 2016.
And, NPD noted, in 2016, over 1.5 billion adults visited websites that focused on health and nutrition.
The next big question for marketers is how they can make their products stand out and differentiate their brands.
NPM, for example, recently launched a new ad campaign to educate consumers about how to use a food-safe product.
This new ad uses an array of social media influencers, which will allow it to be more visible to consumers and generate new leads.
And it will also allow it more reach.NPM is planning to use the influencers to reach out to a broader audience, with a goal of getting more people to check out the brand.NPD said that companies will need to make some changes in how they approach their food advertising to meet consumer demands.
For instance, marketers need to ensure that their ads are appropriate for different age groups, said Matt O’Leary, senior analyst at NPD.
Consumers may be more likely to buy products if they’re aged 16-24 or older, which means that companies need to tailor their ads to the demographic.
Also, the average age of a consumer is going to change as the economy becomes more competitive, so there’s going to be a need to adapt marketing messages to that.NDP found that brands with older, more established brands were more likely than those with younger, more emerging brands to increase the number of social shares and share on social media.
In other words, companies with a brand that is older will need more time to establish itself, said O’Loughlin.
For marketers, it’s important to think of food ads as a marketing tool that helps drive the growth and awareness of their brand.
O’Reilly added that food advertising has the potential to be an opportunity to show off a new product or service, even if it’s not what you were hoping for when you were making a purchase.
The future of foodadvertisingNPD predicts that the food industry is set to experience a $25 billion growth over the next decade.
And that growth is set not just in food, but also in other categories.
For instance, the report notes that a major reason for this growth is the growth in digital marketing and advertising.
And NPD expects that the industry will see an increase in both organic and non-organic advertising.
This growth could be one of the most disruptive shifts in the food advertising industry in years, as the number and reach of consumers has grown exponentially.
And if food marketers can keep up their success, NPM believes the food industries future will look much more attractive than ever before.