Posted September 24, 2018 08:03:53There are a few things that are sure to go down during the 2018 NFL season: games being televised and the amount of ad revenue that is generated.

The latter can be good news for the NFL as the league continues to build out its online advertising business.

But what is the impact of the NFL’s new ad technology on its online ad revenue?

Here’s a look at what to expect.

A look at the new ad tech in 2018.