How to stop the misinformation and false claims in the advertising industry

The advertising industry is a lot like a political campaign.If you want to sell ads, you have to make it look good.So, it’s no surprise that misleading advertising has a habit of getting in the way of people buying.This is a problem, because it can cause people to stop purchasing.To get the best advertising, you […]

Advertisers are turning to social media for ad revenue, research shows

AUSTIN (AP) Ads that appear on social media platforms are driving revenue growth for major U.S. advertising companies, while advertisers are shifting to ad networks that offer personalized audiences, according to a new study by advertising analytics firm AdRoll.The research suggests that social media may have the most to offer advertisers as they pursue audiences […]