Which company is hiring the most new talent?


When Burger King announced that it would be hiring an advertising manager to help run its new video advertising program, a number of other companies were quick to jump on the opportunity. “BK is in a very good position to grow and expand,” said David Kallman, VP of digital at a large chain like Burger King.“We […]

Why the TV ads cost so much


Ads on television and radio are the new normal.And they’re not just for the big networks.Consumers spend $5 billion annually on television ads, according to Kantar Media/CMAG.While that’s not the largest market in the world, it’s a big one.It’s also a huge source of revenue for advertisers.And, thanks to their ubiquity, they’re easy to spot.“We’re […]